Tuesday, August 7, 2007

Recently graduated Crew 11 students Johan Gustafsson, Rasmus Sjöborg, Rickard Roslund, Patrik Blohmé and Hugo Aronzon created this music video as their Final Project.
We had a chat with one of them, Patrik Blohmé, who told us:
While I was in the states doing my internship I came to the conclusion that I wanted to do a massively moving final project, and started a discussion with Rasmus Sjöborg who worked in Sweden at the time. A music video felt very right since we both love music and a music video is something you rarely do once you're staffing at a company since there's no money involved most of the time.
Next step was to bring in the talent. We looked around and found that a lot of the people we were interested in had other prestigious offers; to do their final projects in Barcelona, to be part of the WESC-project but I think we managed to sell the project pretty well and we managed to get the people we wanted - Johan, Hugo and Rickard.
Since everybody was working hard in different time zones we started up a work-blog where we posted thoughts, ideas and inspiration for us to use once we would meet a couple of months later. This was a good platform for us to start up on and once we met back in Karlskrona everybody was on their toes and ready to work. But still we hadn't got a band or an artist. We had spoken to a few, mostly no-name bands that were interesting but we didn't feel that we had anything solid.
Fortunate for us, our good friend and classmate Patrik Berg is well connected in the Swedish pop-industry and hooked us up with David Pagmar, also known as Montt Mardié. His second full length album was about to be released closely scheduled to our deadline. It worked out perfectly. We made the call and he was really optimistic and wanted to cooperate.
In the beginning of the project the whole team met up with Montt Mardié a couple of times to discus ideas and logistics.
After that it was mostly our project leader Hugo, who worked the contact with the artist and also the label, which we others were quite happy to miss out on. :)
We are all really happy with the result even though our laptops didn't supply us with the brute power needed to work HD-res and massive After Effects 2,5D. The artist and the label were also very satisfied, both with the video but also the kick ass website, which concluded in us doing other work for them as well.
Thanks Patrik!
Tuesday, May 29, 2007
Crew 11's Johan Gustafsson tells us about his August 2006 - March 2007 internship placement experience:
I just got back from my 7 month internship at Big Spaceship LLC. in New York City. At Big Spaceship I worked mostly with animations for broadcast/web, and realized that motion graphics was the thing that really got to me. The biggest project I've ever worked on, was creating an animated theme for New Years Eve at Times Square. I was also involved in several major projects such as: Ghost Rider, Hungrysuitcase.com, Krispy Kreme Doughnuts TV-spots and Grindhouse.
Case Studies, as seen in reel below:
Target - New Years Eve theme
Creating the main animations for the celebration of New Years Eve at Times Square, NYC. This project had a timespan of 3 weeks.
The six different themes Target wanted us to create were: Cheer, Dance, Peace, Play, Hope and Celebrate.
We animated every theme separate for three different billboards. Reuters, Nasdaq and Discover.
This was one of Big Spaceship's broadcast divsions first jobs. For me, as an intern, it felt great to be a part of something huge like this.
See a video of the result here!
Hungrysuitcase.com - Royal Caribbean
Hungrysuitcase.com is a site made for the travel agency Royal Caribbean. Everything is based on a talking suitcase named Sammy. He's in lead of the entire show, telling you where you should travel, by letting you pack your own suitcase full of interesting stuff. Thereby, generating wether you should go to Alaska, The Caribbean, Mexico, Hawaii or Europe. This was a huge project that took 4 months, and almost everybody at Big Spaceship pitched in.
At Big Spaceship I was treated like an employee and was handed real client work from day one. When you're given that kind of responsibility, it feels like you landed in the right place, you hit the spot, you're home.
I'm really happy with my internship, I came to a great place, and I've learnt a lot.
The Big Spaceship crew did a really good job making me feel like a part of the team, a valuable member. Big up to the crew!
The next step for me is to keep evolving within the fields of Motion Graphics. This is the fastest growing extension of computer graphics, and it gets bigger by the hour.
Best of luck to you Johan!
Labels: big spaceship, crew 11, hyper island, internship, johan gustafsson, new york, paxxan studios